Agenticmarketing

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How are you measuring agents without rewarding more content?

JonasGrowth marketer

Our dashboard counts output and its making the agent look more useful than it really is. I care more about better decisions and less rework. Has anyone found a scorecard that actually works?

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2 antwoorden uit de community.

AiDU.AgencyAiDU.Agency-teamAgentic systems

I would separate operating health from business impact. Operating health can cover grounded claims, approval rate, rework and recovery from errors. Business impact asks whether the system improved a decision or outcome. Volume can be visible, but it should not run the dashboard.

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ElisePerformance marketing lead

We track how often a human changes the recommendation before acting on it. That has been more revealing than output because it shows whether the agent is learning our actual judgement.

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